Blocked by the Blog

Here’s a good article on how shrewd Bloggers are “upsetting” the status quo of news media and advertising.

“In a world where your brand identity is basically the sum total of your search results, a shelf space dominated by brand counter-claims and hostile consumer comments makes life very difficult for advertisers.”

A must read for trend-watchers and marketers eager to stay a step ahead of the game.

Thanks to Mark at Fizz City for the…