What do you do?

Ever feel the world must evolve around what you do for a living?

I once got assured by a U.S. customs agent that “creative director” wasn’t “really a real job.”

This video from Creative Review shows that the world has little idea what Graphic Design is. They think it’s “designs done by a computer?” or “designing labels for money maggots!”

I poked around some more… even Wikipedia appears confused, presenting the below as representation of graphic design:

I’m not going to answer what graphic design is. What I will do is show you graphic designers that do (did) it very well:

• Peter Saville
• Paul Rand
• Josef Muller-Brockmann
• Sister Corita
• Wim Crowell
• Wolfgang Weingart
• Robert Brownjohn
• M/M
• Karel Martens
• Non-Format
• Siggi Eggertsson
• Peter Rentz
• Richard Sarson
• Daniel Eatock
• Karpa
• Mike Young
• Experimental Jetset
• Linda Van Deursen

For dessert, here’s Ellen Mcfadden’s impeccable flickr collection of great graphic design.