MSN Lost
In trying to demonstrate the depth and breadth of their search product, MSN created “MSN Found.” The site features six ‘hip’ twenty somethings with…
category: Blog
The Future of the Internet
Pew Internet and American Life Project has just released a new study that examines where the Internet is heading in the next ten years.…
category: Blog
What you’ve been searching for
Organized by categories such as popular celebrities, Froogle search terms, clothing queries and brand names, Google has indexed the most popular searches from 2004. An…
category: Blog
Silenced Yammerer
It’s called Google Whacking. Try to think of two words that will produce only one search result on Google. It’s a fun little sport that…
category: Blog
Geico-A-No-Go
Last week, Geico lost its attempt to stop Google from selling search terms linked to company trademarks. Geico was upset that competitors could appear in…
category: Blog
Who’s Gettin’ All the Good Cards?
In years past, we’ve seen some bizzare Flash holiday greeting cards. I haven’t seen as many this year. Here’s one from JibJab, but it’s pretty…
category: Blog
Linking To and From
Mark Glaser at the Online Journalism Review examines recent changes at popular news sites regarding linking strategies. Some sites, such as the BBC and News.com,…
category: Blog
A Look Under Toyota’s Hood
Last week, Toyota launched a new integrated ad campaign using the tagline “Moving forward.” The campaign integrates television, print and Web. The Web component,…
category: Blog
The Philosophy of Time Travel
The director’s cut of one of my all-time favorite movies, Donnie Darko, has been released on the big screen. This intriguing film sucks you…
category: Blog
Sodas Can Be Scary Too
Mountain Dew has come up with a brand engaging Halloween promotion in support of its limited edition Pitch Black grape soda. Now through Halloween,…
category: Blog
Wow! Loot!
Think Amazon’s Gold Box, but only one product each day. Evolved from the old Dungeons & Dragons expression “Wow! Loot!”, Woot is a new…
category: Blog
