Everything New(s) is Old Again
Why haven’t the big news sites gotten the message?
category: Blog
New Director of Business Development
To take us to the next milestone, Rhonda Vincent has joined us as a key team member.
category: Blog
OnlyTheyKnow.com… Maybe It’s Better That Way
ABC is spending a good deal of air time promoting its new series, “The Nine.” Critics say it’s one of the best new series of…
category: Blog
Setting the Keystone
Armchair Media has built a formidable team in the last few years, adding depth in the areas of strategy, design, technology and project management.…
category: Blog
30-Second Spot, We Hardly Knew Ye
This guy is selling a book, but still I think he’s right on the money when it comes to the direction advertising is heading, particularly…
category: Blog
Help Us Grow
If you’ve done business with Armchair Media over the past three and a half years, chances are you’ve worked with one of the original partners.…
category: Blog
GoAway Guy
If you’re a regular reader of the Armchair Media blog, then you’ve heard of Brand Engagement, the process of using content, often in non-traditional ways,…
category: Blog
Bright idea or dim bulb?
In the parade of accessories for the iPod, I think I may have found the most ridiculous one yet. Then again, it’s so crazy…
category: Blog
Get Real
Earlier this week, RealNetworks announced that it was slashing prices in its online music store. Most songs were marked down to 49 cents, while…
category: Blog
Value of Paid Search
Here’s an interesting article at eMarketer.com. While having the top position in paid search is clearly valuable, note how fast the value drops once you…
category: Blog
The Shift To Accountability
A furor has arisen over the rollout of a new form of audience measurement for television. The flap concerns so-called “Local People Meters” being deployed…
category: Blog